Tag: Competition

8Sep 2014
web-design-competition
Running Web Design Business no comments

How much for a small business website in New York City? Research, interesting results and conclusions.

Market research and knowing your competition is a crucial aspect of any successful business. If you don’t know the prices your competitors are charging, or the saturation level of your niche market, you are operating in the dark. One way to discover the state of the freelance web design market is to publish a fake job request and see how your competitors respond. (I realize some may find this approach a bit underhanded, but I found it to be an effective way to learn about your competition). The easiest and most basic research can be accomplished with a job posting on CraigsList. I recently submitted a web design ad for the NYC marketplace and have gathered the results, along with my conclusions, below. read more

1Jul 2014
How-to-Compete-Against-Offshore-Web-Design-Companies
Leads Generation, Running Web Design Business 1 comment

How to Compete Against Offshore Web Design Companies. 10 Small Things Which Can Help You Win a Big Client

It may sound impossible to win a client while competing with offshore competitors who offer rates up to 90% less than you, yet it looks like crazy outsourcing practices are not so common anymore (Think globally, act locally). Of course, there are companies who are able to find cheap sources of labor out of the country, and some individuals cannot resist $5/hour. However, I meet many people (potential clients) who have had a bad experience with outsourcing and learnt their lessons the hard way – “you get what you pay for.” It turns out most start-ups and individual entrepreneurs understand the power of working with a local web designer. read more